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Singapore Studio part of Verizon Media’s global studio expansion
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We build on Yahoo TV’s success, with a range of cutting-edge
capabilities for elevated storytelling
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Deeper regional focus: Yahoo TV to localize and bring down
award-winning series ‘In The Know’, produced by Yahoo Studio
SINGAPORE - Media OutReach – July 26, 2019 – Verizon Media is excited
to announce the launch of Yahoo Studio, its new state-of-the-art studio in
Singapore. Equipped with cutting-edge video production capabilities such as
mixed reality, motion capture, and live streaming, Yahoo Studio will set the
stage for innovation with tomorrow’s technologies, to create compelling local
content for youths and young adults across Southeast Asia. The studio in
Singapore, with top-of-the-line capabilities, is the latest addition to Verizon
Media’s global studio expansion — studios in New York, Los Angeles, Hong Kong
and Taiwan, nearer home. Yahoo Studio Singapore will take forward Verizon
Media’s continued investment in video and the future of innovative content,
with a deeper local focus and commitment to users in the region.
The launch of Yahoo Studio in Singapore follows the
success of Yahoo TV, which — in just over a
year — has built a base of over 1.3M monthly viewers. Yahoo TV’s high-quality
bite-sized shows, such as Singlish with Uncle Gwee and Can You
Hear What Auntie is Cooking, have been extremely
popular with Singaporeans. And now, Yahoo TV is amping up its content line up
with the award-winning In the Know series, which has a staggering 62 million
followers globally. In
The Know Singapore, produced by Yahoo Studio, will take
on a local flavour featuring the latest trends and discoveries in Southeast
Asia. Harnessing Yahoo Studio’s powerful capabilities, Yahoo TV will continue
to push the boundary as it works with some of the region’s most exciting
content producers and influencers to revolutionize content creation.
“Yahoo Studio puts us at the intersection of technology
and storytelling, a place from where we can develop pioneering content
experiences for the next generation of users in Southeast Asia. The expanding
footprint of Verizon Media studios around the world, and now in Singapore,
reiterates our strategic focus on mobile and video — both key drivers in SEA’s
Internet economy,” said Rico Chan,
Managing Director, Verizon Media Hong Kong, Japan, INSEA and ANZ.
In addition to Yahoo TV, Yahoo Studio will support video
production for Verizon Media’s platforms such as Yahoo News, and branded
content for agency partners and advertisers. The possibilities are exciting as
Yahoo Studio innovates with future technologies that will accelerate with the
arrival of 5G — coming to Singapore and parts of SEA next year.
A snapshot of
what’s possible at Yahoo Studio
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Supported capabilities, such as cloud-based publishing,
enable live streaming. Yahoo TV broadcasts widely-followed Esports tournaments and events like KKBOX Music Awards
and TechCrunch Disrupt live to users across Southeast Asia.
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Mixed reality, AR/VR
capabilities will allow for motion capture and engaging content. Think virtual
characters that can interact with users real-time! Yahoo Studio will be able to
bring a new dimension to video creation.
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Motion capture graphics allow
for high-quality 3D virtual settings in which hosts in the studio appear as if
they are live on site.
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Studio equipment with the
latest technology enables efficient productions that allow for minimal manpower
which is highly valuable in a high labour cost environment.
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By collaborating with studios
in Taiwan, Hong Kong and Australia, Verizon Media has the potential to deliver
regionally relevant content for an Asia-Pacific audience.
Verizon
Communications Inc. (NYSE, Nasdaq: VZ) is headquartered in New York City. The
company operates America’s most reliable wireless network and the nation’s
premier all-fiber network, and delivers integrated solutions to businesses
worldwide. With brands like Yahoo, TechCrunch and HuffPost, the company’s media
group helps consumers stay informed and entertained, communicate and transact,
while creating new ways for advertisers and partners to connect. Verizon’s
corporate responsibility prioritizes the environmental, social and governance
issues most relevant to its business and impact to society.
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