Suncity Group Announces 2021 Outlook

Striding Towards a Bright Future

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MACAU
- Media OutReach - 5 January 2021 - Under the
impact of the COVID-19 pandemic, 2020 was a very difficult year for the world.
In the face of the severe challenges, Suncity Group has been working hard to
achieve its vision of sustainable development in all areas. With its philosophy
of “Innovating With Diversity, Striving For Success”, the Group strives
to develop its business in the fields of VIP services, entertainment, global
tourism, food and beverage, luxury fashion, etc., and is committed to becoming
a leading integrated resort operator, with the expansion of its global hotel
and resort management business as its core focus. At the same time, as an
enterprise rooted in Macao and backed by our motherland, it is one of Suncity
Group’s priorities to promote Macao as the “Creative City of Gastronomy”. With
this in mind, the Group has actively and successfully expanded its food and
beverage business to the Mainland, promoting cooperation between enterprises of
Macao and of the Mainland. Also, HOIANA, the Group’s feature project in
Vietnam, will serve as a bridge
to introduce Vietnam’s culture of gastronomy to the Mainland, in response to national policies of
“going global” and “bringing in”.

HOIANA, Suncity Group’s first integrated resort set to open its doors in 2021

Tigre de Cristal will focus on developing local Russian clientele, Japanese and Korean travellers as the target source market

Suncity Group prepares to further expand its food and beverage business in the Mainland

Suncity Group is committed to bringing in the finest food culture to the Mainland

 

Leveraging on its experience in resort and hotel management, Suncity
Group has been actively expanding its global hotel and resort management
business and marching towards the goal of becoming an internationally renowned
integrated resort operator. Year 2021 will see the grand opening of the Group’s
first integrated resort HOIANA, with all facilities set to open their doors at
the same time. Among the wide array of facilities included the entertainment
facilities of Hoiana Suncity, the golf course of Hoiana Shores designed by
renowned architect Robert Trent Jones Jr., and the 4 luxury hotels managed and
operated by Rosewood Hotel Group – Hoiana Hotel & Suites, New World Hoiana
Hotel & Residences, KHOS Hoiana and Rosewood Hoi An, offering over 1,000
guest rooms.

 

Located in
central Vietnam, the integrated resort HOIANA is only 40 km away from the Da
Nang International Airport, with its 3-km coastline and a stunning sea view.
The first phase of HOIANA covers an area of over 165 hectares, with the second
phase project commencing in 2021. Utilizing its unique coastline, the next
phase of the resort will focus on increasing the number of guest rooms as well
as the expansion of retail areas, including beach resorts and a Vietnamese
Village. Future developments also include facilities such as water and adrenaline
park, observation deck, etc., all with the aim to create the finest
entertainment hub of Southeast Asia. At the same time, taking advantage of its
geographical location, HOIANA will target at bringing in tourists from
Southeast Asia as its main source markets in the future. Suncity Group believes
that HOIANA will bring significant revenue and sustainable development
prospects, and is a demonstration of its determination to gradually evolve into
an integrated resort operator and actively expand its resort management
business.

 

In addition, through
Suncity Group Holdings Limited (1383.HK), Suncity Group is now the single
largest shareholder of Summit Ascent Holdings Limited (102.HK), and
participates in both operations of Tigre de Cristal Resort Phase I in
Vladivostok, Russia and the development of the resort’s second phase.
Currently, Tigre de Cristal Phase I is the largest integrated resort in Russia,
with a positive trend in business and revenue growth driven by the local
Russian clientele. Set to
open for preview in late 2022 and grandly open in 2023, the Phase
II development project will also commence in 2021, doubling the number of
entertainment facilities as well as tripling the number of guest rooms. The
project will also add to the resort 4 new restaurants and bars, premium outlet
and duty free shopping, multi-functional area, and a beach club and spa. Thanks
to its prime location in Northeast Asia, Tigre de Cristal will be well suited
for Japanese and Korean travellers. In the future, the Group will focus on
developing local Russian clientele, while introducing Japanese and Korean
travellers to the resort as the target source market.

 

Through the acquisition of Suntrust
Home Developers, Inc. (Stock Code: SUN:PM), Suncity Group is also actively
engaging in the development of the Westside City Integrated Resort in the heart
of Entertainment City in Manila, Philippines. The project covers an area of
over 20 hectares and is set to open its doors before 2023, creating the hub of
entertainment of Philippines together with our local partners.

 

Moreover, Suncity Group is expanding
into East Asia to further target at Japanese and Korean travellers, with plans
to develop resorts in Miyako Island of Okinawa and Niseko of Hokkaido in Japan,
with construction to begin in 2021. The Group plans to build a resort hotel in the
Yonaha Maehama Beach Area, which is known as “the most beautiful beach in the
East”, in Miyako Island of Okinawa, Japan and is expected to complete in 2023. The
resort will provide 100 hotel rooms and 40 private villas with their own pools,
as well as a variety of special water sports, including stand-up paddling,
snorkelling and deep diving. In addition, the Group plans to build a luxury
resort in Niseko of Hokkaido, Japan, which owns the reputation as one of the “Top
10 Ski Resorts in the World”. With development plans in the works in 2021, the
project will cover an area of approximately 20 hectares, combining the natural
beauty of Niseko and convenient leisure amenities. The completion of these new
integrated resorts will serve as a testament to Suncity Group’s determination
to become Asia’s leading integrated resort operator and an enterprise rooted in
Macao that is actively responding to the national policy of “going global”.

 

Adhering to the spirit of patriotism,
Suncity Group has been actively supporting the policy of the Macao Special
Administrative Region Government, placing the development of the Motherland as
our top priority. Through the business expansion of Sun Food and Beverage in
the Mainland, Suncity Group aims to bring in the best of foreign cultures and
contribute to the country’s prosperity. Since last year, Sun Food and Beverage
established 8 restaurants in Chengdu and Chongqing, including “Danang
Vietnamese Cuisine”, “Pho Thuy”, “Bangkok Cock” and “?? ?n v?a hè Hoi An Danang”.
Together with HOIANA, invested by Suncity Group Holdings Limited in Central
Vietnam, the Group strives to introduce Vietnam’s culture of gastronomy to the
Mainland.

 

In order to
further expand its footprint in the Mainland, Sun Food and Beverage is
preparing to open more quality branded restaurants in 2021. In the meantime,
Sun Food and Beverage has successfully created new cooperation opportunities
for the catering industry in Macao and the Mainland by taking initiative to
organise investment visits to the Mainland. Currently, Sun Food and Beverage is
actively supporting the “Luzu Temple District Renovation Project” of Chongqing
as the company plans to open at the site more branded restaurants presenting
Vietnamese cuisine, not just to increase company revenue, but also to help
reinvigorate the old district. In addition, Sun Food and Beverage is preparing
to set up a joint venture with Macao’s catering industry and open 3 restaurants
in the area, bringing Macao-style hot pot, Portuguese cuisine and local desserts
to Chongqing. This move not only enriches Mainland’s catering market, but is
also a way to support the Macao Special Administrative Region Government’s core
effort to promote Macao as “Creative City of Gastronomy”.

 

In the
entertainment sector, Sun Entertainment Culture Limited has been actively
expanding its entertainment-related businesses, covering film productions,
online films, concerts and other commercial performing arts. In 2021, Sun
Entertainment Culture Limited will expand its footprint in Southeast Asia
through its subsidiaries in Japan and Malaysia, and is also enthusiastically
preparing for the full recovery of the film industry this year. Currently,
productions of film and TV drama invested by the Group from last year have been
completed and are scheduled to be released in 2021, including “Limbo” starring
Gordon Lam, which is scheduled to participate in international film festivals,
“Dust to Dust” starring Gordon Lam and Da Peng, “Mom, Don’t Do That” produced
by and starring Alyssa Chia. In addition, Sun Entertainment Culture Limited
will be producing Macao’s first action and car racing film this year, with Han
Han as producer of the film. For the acclaimed films “SPL: Sha Po Lang” and
“Paradox”, production of the sequels “SPL III: War Needs Lord” and “Paradox II”
will also begin in 2021.

 

As Alvin Chau,
Chief Executive Officer and Director of Suncity Group stated, the tough year
2020 is now in the past. With the new COVID-19 vaccines being distributed
worldwide, the global economy is expected to soon recover, which will be
conducive to a strong growth of the motherland and Macao’s social, economic and
tourism sectors in 2021. At the same time, staying true to the core values of
patriotism, he understands that the prosperity of Macao and the country are
inextricably linked. In the future, Suncity Group will continue to look forward
to a prosperous future together with the country and Macao by vigorously
upholding and following the long-term direction of the country in all aspects.

 

High-resolution images can be downloaded in
the gallery:

https://dropbox.suncity-group.com/url/ztw4svj4hfr3hcs4

 

About Suncity Group

Suncity
Group was founded in 2007. Since establishment, Suncity Group has been striving
to provide the extraordinary VIP entertainment service for our guests, and we
then opened a number of VIP Clubs in various 6-star hotels and resorts
throughout Macau with the rapid growth of our business. Meanwhile, we
successively set up exclusive VIP Clubs in Manila, Seoul, Incheon, Phnom Penh
and Da Nang, etc.

 

Adhering to
the spirit of “Innovating With Diversity, Striving For Success”, Suncity Group
spared no effort to develop high-end entertainment services and products as
well as roll out global VIP loyalty program for the selected members to enjoy
entertainment, travel, catering services, luxury shopping and motion picture.
Today, the scope of our business covers most sectors, especially in the fields
of global travel, film production, concert and event planning, catering and
luxury goods.

 

As a Macau
born and bred enterprise, Suncity Group is not only devoted to develop the
Asian market, but also oriented to expand the global network. In the future, we
will surely continue to diversify our VIP entertainment services, attract more
exclusive members and make every effort to promote our business in every corner
of the world.

 

Official Website | www.suncitygroup.com.mo/en