Singapore companies struggle to hire candidates with digital mindset: Aon�s 2019 Talent Acquisition Study

• Attracting
  quality talent is the top HR focus area in Singapore.
• Only�17 percent of Singapore organisations
  are assessing candidates for a digital mindset. 

SINGAPORE – Media OutReach – 18 March 2019 – As Singapore companies continue
on the path of digital transformation, they must be prepared to hire candidates
based on the strength of their digital mindset, according to the 2019 Talent
Acquisition Study conducted by Aon, a leading global professional services
firm providing a broad range of risk, retirement and health solutions.

 

The Aon study finds that the top three
HR focus areas for Singapore companies centre on hiring top talent to gain
business advantages — Attracting Quality
Talent (59 percent), Building
Employer Brand (32 percent), and Enhancing
Efficiency of the Recruitment Process (30 percent).

 

However, while ‘Attracting Quality Talent’
is a top priority, only 17 percent of Singapore organisations are assessing
candidates for a digital mindset. Desired behaviours vary for jobs at different
levels, but qualities such as digital communication, strategic solutioning,
drive to succeed, and mental endurance are common expectations across the board.
Still, while 59 percent of Singapore organisations say they face a challenge attracting
quality talent, only 33 percent of them are using technology-enabled assessments
covering personality, cognitive ability, and behaviours to seek candidates with
the right competencies.

 

Only 18 percent of Singapore companies are currently
using mobile-enabled assessments, 14 percent using video-based assessments, and
a mere 5 percent using gamified assessments. The good news is that these numbers
are expected to rise significantly in the future, with a 31-point increase in
organisations looking to adopt mobile-based assessments (49 percent), 21-point
increase for video-based assessments (35 percent), and 22-point increase for
gamified assessments (27 percent).

Ishita Bandyopadhyay, Practice Lead, Assessment Solutions,
Singapore, Aon, says:
“To build a workforce of the
future, companies must target the candidates with the skills and competencies to
achieve elite results. AI-enabled sourcing and candidate relationship
management tools are key to doing this successfully. Talent acquisition
professionals must deliver a candidate experience that is in sync with their
customer-facing brand, and have the skills to use social media to engage
passive job-seekers effectively.”

About Aon’s 2019 Talent Acquisition Study

Aon’s 2019 Talent Acquisition Southeast Asia Study
surveyed over 600 talent
acquisition professionals across Asia Pacific and the Middle East about their
talent priorities and future plans — with 142 respondents from Southeast Asia,
including Malaysia, the Philippines, Singapore, and Thailand. The research
highlights the changing nature of talent recruitment in the region and provides
key insights on the deployment of online assessments, the priority roles for
recruitment, and the value of the employer brand. It also examines how
recruiters are managing interviews, controlling early attrition, and achieving
higher satisfaction levels through their talent acquisition process.

About Aon

Aon plc (NYSE:AON) is a leading global professional services firm
providing a broad range of risk, retirement and health solutions. Our 50,000
colleagues in 120 countries empower results for clients by using proprietary
data and analytics to deliver insights that reduce volatility and improve
performance.

Aon announced in May 2018 it will retire the business unit brands of Aon
Benfield and Aon Risk Solutions, which follows the retirement of the Aon Hewitt
business unit brand in 2017. This move was designed to increase the rate of
innovation across the firm and make it easier for colleagues to work together
to bring the best of Aon to clients. Aon has five specific global solution
lines: Commercial Risk Solutions, Reinsurance Solutions, Retirement Solutions,
Health Solutions and Data & Analytic Services.

For further information on our capabilities and to learn how we empower
results for clients, please visit https://apac.aonhewitt.com.