SAP honored with prestigious �Friend of ASEAN� award for contributions to the ASEAN region

SINGAPORE
-�Media OutReach - 14
November 2018 –  SAP SE
(NYSE: SAP) today announced it was awarded the prestigious “Friend of ASEAN”
accolade for its positive social and economic contributions to the Southeast
Asia region at the ASEAN Business Awards 2018. The award was presented by Mdm
Halimah Yacob, President of the Republic of Singapore at the ASEAN Business
Awards 2018 gala dinner, held in Singapore and hosted by the ASEAN Business
Advisory Council (ASEAN-BAC).

Photo shows SAP
Southeast Asia Managing Director Claus Andresen (second from left) receiving
the “Friend of ASEAN” award from presenters (from left) Prof. Annie Koh,
Organizing Chair of ASEAN Business Awards 2018; Halimah Yacob, President of the
Republic of Singapore; Wilf Blackburn, Chief Executive Officer of Prudential
Assurance Company in Singapore; and Linus Goh Ti Liang, Head of Global
Commercial Banking at OCBC Bank. 

Claus Andresen, President and Managing Director of SAP Southeast Asia and Eugene Ho, Head of Corporate Affairs for Southeast Asia.

Launched
in 2007 by ASEAN-BAC, the Awards acknowledge and recognize outstanding ASEAN businesses.
The Friends of ASEAN category, honors non-ASEAN enterprises for their continuous
and increased commitment in growing their presence within ASEAN.

Growing
from strength to strength in Southeast Asia

SAP
established its presence in Southeast Asia in 1989 with an office in Singapore
with 16 employees and have since grown to 11 offices in 7 ASEAN member states with
more than 3,800 employees in Southeast Asia. With people being the source of
SAP’s innovation and continued success, SAP has continuously invested in the
development of its people and is recognized as an employer of choice through
the numerous accolades it received across Southeast Asia from Aon Hewitt, Great
Place to Work, and Top Employer.

SAP
innovations help more than 10,000 customers in ASEAN work more efficiently and
use business insight more effectively. SAP helps organizations streamline
processes, giving them the ability to use real-time data to predict customer
trends across their entire business, and supports 91 out of the Top 100 ASEAN
companies as customers. SAP aims to support every ASEAN customer to become a better-run
business.

“SAP has
been helping customers in Southeast Asia run better with our software
innovations for close to 30 years now, and with our continued expansion, we are
focusing on helping even more organizations leapfrog the technology gap to
thrive in the fourth industrial revolution. We do so by bringing best practices
from our global experience with 25 industries, together with leading
technologies such as Blockchain, IoT, Machine Learning and Analytics, while
building the capacity of local partners to better serve our customers”, said
Claus Andresen, President & Managing Director, SAP Southeast Asia. “Receiving
the Friend of ASEAN accolade is an impetus for us to do more to help companies
and communities be more successful. We will be successful only when they are
successful”.

Furthering
Social Impact in Southeast Asia

SAP recognizes and embraces its commitment to the
communities in which we operate in the ASEAN region. We believe the private
sector plays a vital role in creating a level playing field, driving innovation
and building an environment to foster economic growth. Our social investment
strategy is based on our vision to help the world run better and improving
people’s lives with a particular focus on ensuring everyone can participate in
and benefit from the digital economy.

SAP Corporate Social Responsibility (CSR) encourages
and supports employee volunteerism year-round to create positive social change
in our communities across Southeast Asia. One of the key initiatives is the SAP
Social Sabbatical, which is a portfolio of pro-bono volunteering assignments
where highly-diverse teams of SAP employees provide their skills and business
expertise to foster social impact by solving concrete business challenges for
non-profit organizations and social enterprises. Since 2015, 111 SAP employees
have provided skills-based volunteering totaling more than 27,000 hours, an
in-kind contribution that is valued at close to 1.5 million euros in support of
40 social enterprises across Southeast Asia.

“In service to SAP’s CSR mission — powering
opportunity through digital inclusion, SAP collaborated with the ASEAN
Foundation to establish the ASEAN Data Science Explorers (ASEAN DSE) program in
2017. ASEAN DSE have since trained close to 5000 educators and youths in SAP
Analytics Cloud across all 10 ASEAN member states”, said Eugene Ho, Head of
Corporate Affairs, SAP Southeast Asia.

He continued, “In addition to training, the data
analytics competition enhances awareness and appreciation of the ASEAN
community amongst young people and encourage them to play a key role in
tackling today’s social issues in the region and help create positive change
for a better future.”

The SAP Analytics Cloud is a new generation software
as a service (SaaS) that redefines analytics in the cloud by providing business
intelligence (BI), predictive, and planning capabilities all within one tool.
Using this cloud platform, ASEAN DSE participants analyze and visualize data on
UN Sustainable Developments Goals to come up with their innovative
recommendations to support the ASEAN Socio-Cultural Community Blueprint 2025.

SAP prides itself on the positive social impact
created over the years. By focusing our talent, technology, and capital on
education and entrepreneurship, we strive to enact positive social change
through economic growth, job creation, innovation, and community.

 

Visit the SAP News Center. Follow SAP on Twitter at @sapnews.

About SAP

As the cloud
company powered by SAP HANA®, SAP is the market leader in enterprise
application software, helping companies of all sizes and in all industries run
at their best: 77% of the world’s transaction revenue touches an SAP® system.
Our machine learning, Internet of Things (IoT), and advanced analytics
technologies help turn customers’ businesses into intelligent enterprises. SAP
helps give people and organizations deep business insight and fosters
collaboration that helps them stay ahead of their competition. We simplify
technology for companies so they can consume our software the way they want —
without disruption. Our end-to-end suite of applications and services enables
more than 413,000 business and public customers to operate profitably, adapt continuously,
and make a difference. With a global network of customers, partners, employees,
and thought leaders, SAP helps the world run better and improve people’s lives.
For more information, visit www.sap.com.

 

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