SINGAPORE – Media OutReach – 10 August 2020 –
In 2020, with uncertain times taking the world by a storm, many businesses have
fallen victim to the pandemic and its devastating impact. During Singapore’s
circuit breaker, individuals and businesses alike, were constrained from many
day-to-day activities in an attempt to curb the virus; but in an unanticipated
turn of events, many businesses have remained pandemic-proof and have
conversely, managed to thrive in these times.
One of these businesses is Flower Chimp
— a leading online gifting retailer operating across Southeast Asia, delivering
flowers bouquets, gift hampers, and more in Singapore since 2018. What Flower
Chimp may have not anticipated is that the pandemic’s “new normal” barriers would prove to be an opportunity for many to
rekindle their relationships with their loved ones — despite distance.
Within Singapore alone, the business saw
a growth of 150% in sales within just 2 months, as people turned to sending
flowers around the country, and even from outside as a memento of love to those
far away from them. “We expected revenue to decline to pre-COVID-19 times after
circuit breaker restrictions were lifted, however sales remained strong” says a
spokesperson of the company, “however, customer behaviour appears to have
changed sustainable, as many first-time customers of the circuit breaker period
continue to shop
for gifts online”.
Flower Chimp is just one example of a
pandemic-proof business, continuing its pursuit of saying it best with flowers
by helping people give the invaluable gift of connection and communication, in
the form of fresh petals. Many other businesses in the e-commerce arena have
witnessed similar traction, as people, for example, improve their living spaces
shopping for furniture online or seek to buy yoga mats for their new home
exercise routine.
Founded in 2016 by German entrepreneurs
Maximilian Lotz and Niklas Frassa, Limitless Technology is an ecommerce holding
company active in Malaysia, Indonesia, Philippines, Hong Kong, and Singapore
with their flagship brands such as Flower Chimp and CakeRush.
Specially catering to consumers in the
gifting and lifestyle e-commerce segment, the group strives to serve the
growing demand for gift delivery and other categories across South East Asia
with high caliber technologies, services, and teams.
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