Categories: News

MDM, Decentralized Self-media Marketing Platform

SINGAPORE -�Media OutReach - 5 September 2019 - The birth of blockchain marks
the beginning of humanity building a truly trustworthy Internet. In its
nature, blockchain is a distributed database that records all transactions or
digital events; it can also be considered as an open, distributed ledger that
is accessible to all participants to leave records. Blockchain can
establish reliable peer-to-peer connections in the network; value is
transferred without interference from intermediaries, enabling public
accessibility and secured privacy. Because consensuses are reached with
individual rights retained, this mechanism largely enhances value exchange
efficiency with lower costs. With blockchain’s promising prospects and positive
potentials, a revolution in the technology field is looming.

Medium Chain aims to
establish a peer-to-peer value transfer public chain by building a
infrastructural blockchain architecture and digital resource distribution
protocols to support third-party developers to build their own applications
upon open source licenses; it is also our aim to build a comprehensive
blockchain application ecology with partners from different industries.
Application scenarios in various media forms (eg. text, images, music, video,
softwares, etc.) can be transplanted
according to various rules and protocols created by Medium Chain to establish
direct contact between value creators and consumers. Third-party developers not
only can issue tokens and build their own economies, but also can create a
variety of applications based Medium Chain structure using our MDM Tokens as
the internal currency. For example, you can set up an information sharing
platform on Medium Chain where information can be evaluated and priced; those
who want to access the goods can exchange with the publishers on the platform
with the convenience of instant payment arrival. Product promoters can post priced ads on
Medium Chain, people who are interested in them can earn income by clicking or
sharing. For another example, 3D animation producers can set up sites on Medium
Chain to sell their works and earn income from those in need. Different from
traditional forms of information transmission which are based on centralized
platforms or dominant organizations, Medium Chain has removed the middleman to
maximize the profitability of all participating parties by providing real
peer-to-peer transactions between media owners and consumers.

To support the
construction and operation of the decentralized value network, after considering
its key features, Medium Chain platform has seamlessly integrated the
underlying layer blockchain services with distributed P2P services. This can
provide users with high-quality blockchain-based online value exchange
services. Medium Chain’s key components include Medium Chain platform and
Medium Chain original chain. The platform provides popular services of good
user experience, including massive cloud storage space and high QoS (Quality of
Service) data Sharing services, convenient website set-up, etc. Meanwhile,
Medium Chain original chain has introduced master node networks, which can
guarantee a stable network environment and the IPFS storage infrastructure.
Furthermore, It secures the healthy and orderly development of Medium Chain’s
ecology with tools such as voting and budgeting mechanisms; users can also
conveniently deploy distributed applications through smart contract technology,
which can bring prosperity to the whole ecology.

Medium Chain
media contract mainly includes four roles: Advertiser, Self-media owner, Senior auditor and Management Committee. Decentralized
complete business processes, virtuous cycle of review mechanisms and highly
autonomous governance committee management can effectively avoid cheating by
self-media owners and reviewers, enabling the steady operation of MDM media
contract, thus it can continuously create value for advertisers and self-media
owners.

According
to data from China’s centralized self-media marketing
platforms , the average commission fees each self-media owner
receives for marketing tasks is about 500 yuan, roughly
equal to 71 dollars. Given the number of self-media
users on the platform is expected to reach about 5 million,
355 million (71 times 5 million) dollars is generated each day as
advertising income, which makes 129.575 billion US dollars a
year. Meeting this figure, MDM will truly become the first
blockchain application with an annual revenue of more than 100
billion dollars. Since MDM’s circulation is 100 million coins, the
value of MDM coins will reach 1295.75 dollars each. Since the
initial price of MDM
was 0.12 dollars each when it was first issued, MDM’s price
will increase by 10797 times, making it the next ten-thousandfold
cryptocurrency following BTC.

In
addition, assuming that each self-media owner can influence on
average about 500 fans in each post, the unit price of each
advertisement can be as low as 0.14 dollars per viewer. Low
advertising cost can attract more advertisers to join
the MDM media contract to post tasks. This is a virtuous cycle
in which advertisers and self-media owners can both maximize their value.
With Singapore Foundation backing it, along with MDM’s comprehensive ecology
resources and a reasonable consensus mechanism, we believe
that MDM media contract will be the first mega
application built on blockchains. MDM’s sustainable
contract operating mechanism will
definitely make MDM a real ten-thousandfold cryptocurrency in the
future.