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SINGAPORE
- Media OutReach - 24 January 2019 - Twitter
and KKBOX (@KKBOX), Asia’s leading music streaming brand,
announced that KKBOX Music Awards 2019 will be getting live stream on Twitter
for the first time. The two platforms will join hands together to create a live
music banquet on social platform for Mandarin pop fans around the world and to
raise the appreciation of Mandarin pop music from Taipei to the whole world.
To help fans better
engage with their favorite musicians, like global superstar DJ ALAN WALKER (@IAmAlanWalker), K-pop star SUPER JUNIOR (@donghae861015) ,Jam Hsiao (@JamHsiao0330), Jolin Tsai, etc., and to
attract them join real-time conversations, Twitter also launched a customized
emoji exclusively designed for the awards ceremony. By Tweeting the hashtags #KKBOXMusicAwards, #MusicBeyondImagination, #KKBOX???, #???? and #??? will generate the
emoji, which well-presents the fans’ passion and enthusiasm for their favorite
music and musicians. If you are a fan of Mandarin pop, EDM and KPOP, you do not
want to miss that.
Embeddable Tweet: https://twitter.com/KKBOX/status/1086178600968019968
Catherine Chien, Vice President of Marketing
& Content Strategy Center at KKBOX said, “KKBOX Music Awards is one of the
most important music events in Asia and has become the indicator of the
forefront trends of mandarin music field. By extending our partnership with
Twitter based on our ongoing collaboration on the weekly music chart show,
KKBOX Music Supper, we believe that it will attract more fans to experience the
live show across Asia, and drive more social conversations around that.
“Twitter is the best platform to see what’s
happening around the world and to share and discuss about that. We are so
excited to get KKBOX Music Awards live streaming on Twitter for the first time.
This joint effort provides mandarin pop fans on Twitter the unprecedented
experience to enjoy the ceremony and join in live conversations concerning
their favorite music and musicians,” said Carl Cheng, Head of Entertainment
Partnerships, Southeast Asia and Greater China, at Twitter.
Join us via @KKBOX on Twitter on Jan.25, to enjoy the pre-party –
Liquid Nights from 10pm (GMT+8) featuring global superstar DJ ALAN WALKER, and
watch the live stream of the KKBOX Music Awards 2019 to enjoy the ultimate
sound and light experiences from 7pm on Jan.26, (GMT+8).
Follow the official @KKBOX and @KKBOXSEA accounts on Twitter to be among the first to
see videos from the popular Chinese pop musicians who will be performing at the
music award show. Remember to use #KKBOXMusicAwards, #MusicBeyondImagination, #KKBOX???, #???? and #??? hashtags to
join the conversation about the KKBOX Music Awards on Twitter.
Embeddable Tweet: https://twitter.com/KKBOX/status/1088068268605157377
About
KKBOX
KKBOX, Asia’s leading music streaming service
and music media, was established in 2005. KKBOX features 40 million legal
tracks, including the most comprehensive Asia-Pop music library, and is
currently available in Taiwan, Hong Kong, Japan, Singapore and Malaysia with
over 10 million users. KKBOX members gain access to exclusive video, artist
interviews, live concert reports, and entertainment news. The yearly KKBOX
Music Awards is the most influential C-POP music event in Asia; with 12M
audiences watching the show via live broadcast, it marks KKBOX’s position in
the Asian music scene. For more details, please visit kkbox.com.
About Twitter
Twitter is what’s happening in the world and
what people are talking about right now. From breaking news and entertainment
to sports, politics, and everyday interests, see every side of the story. Join the open conversation. Watch live
streaming events. Available in more than 40 languages around the world, the
service can be accessed via twitter.com,
Twitter Lite (mobile.twitter.com), an array of mobile devices, and SMS. For more
information, please visit about.twitter.com,
follow @TwitterSG, and download both the Twitter
and Periscope apps at twitter.com/download
and periscope.tv.
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