DUBLIN–(BUSINESS WIRE)–The “Japan Gift Card and Incentive Card Market Intelligence and Future Growth Dynamics (Databook): Spend Analysis by Digital/e-Gift Card, Retail & Corporate Consumers, Top Retailers, Distribution Channel, Occasions, and Demographics – Jan 2021 Update” report has been added to ResearchAndMarkets.com’s offering.
Gift card industry in Japan is expected to grow by 11.9% on annual basis to reach US$ 18038.1 million in 2021. Despite near-term challenges in 2021, medium to long term growth story of gift cards in Japan remains strong.
The gift card industry in Japan is expected to grow steadily in H1 2021 and record a strong growth in H2 2021. The growth momentum is expected to continue to grow over the forecast period, recording a CAGR of 8.8% during 2021-2025. The gift card market in the country will increase from US$ 16114.2 million in 2020 to reach US$ 25244.2 million by 2025.
The Japanese gift card market has been impacted due to the pandemic in the near term though a steady bounce back is expected in 2021. Retailers are increasing investment in digital gift cards to gain market share, as digital payment and e-commerce gains momentum in the country. COVID-19 has boosted e-commerce sales in Japan as consumers choose to shop online.
This is expected to continue in the medium and long term, which is expected to support growth of e-gift card in the country. Retailers with robust e-commerce and well established gift card programs are expected to gain market share in the medium to long term.
Amaten is one of the leading players in the gift card industry. The company announced plans to establish operations overseas in Dubai, UAE, in August 2020. Also, Amaten in collaboration with Aelf, a blockchain network provider, has a blockchain based gift cards offering. The company has been using blockchain and placing gift cards on smart contract offering security to retailers and merchants as well as solving the Gift Card Error issue which is commonly seen among other digital card market players.
In the COVID times, to provide monetary support due to economic slowdown, Amaten plans to allow merchants to issue gift cards which can be used in the future. It also enables gift card purchases via Bitcoin and helps shoppers redeem unwanted gift cards to cash. Amaten platform currently lists top 25 global merchant gift cards.
This report provides a detailed data centric analysis of gift cards and corporate incentive cards market along with consumer behaviour and retail spend dynamics in Japan. With over 200 KPIs at country level, this report provides comprehensive understanding of gift and incentive card market dynamics.
Scope
Total Spend on Gifts in Japan
Gift Card Market Size by KPIs across Consumer Segments in Japan
Gift Card Market Size by Consumer Segment in Japan
Digital Gift Card Market Size in Japan
Gift Card Market Size by Retail Consumer in Japan
Gift Card Spend by Consumer Behavior and Demographics in Japan
Gift Card Market Size by Corporate Consumer in Japan
Gift Spend by Product Categories (Split by Retail and Corporate Consumers) in Japan
Gift Card Spend by Retail Sector (Split by Retail and Corporate Consumers) in Japan
Gift Card Spend by Distribution Channel (Split by Retail and Corporate Consumers) in Japan
Closed Loop Gift Card Market Share by Key Retailers. Key Retailers Covered Include:
For more information about this report visit https://www.researchandmarkets.com/r/bylyv6
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