DUBLIN–(BUSINESS WIRE)–The “Japan B2C Ecommerce Market Opportunities Databook – 100+ KPIs on Ecommerce Verticals (Shopping, Travel, Food Service, Media & Entertainment, Technology), Market Share by Key Players, Sales Channel Analysis, Payment Instrument, Consumer Demographics – Q2 2022 Update” report has been added to ResearchAndMarkets.com’s offering.
The Q2 2022 B2C Ecommerce Survey, the market in Japan is expected to grow by 13.48% on an annual basis to reach US$2,35,311.7 million in 2022.
The medium to the long-term growth story of the B2C Ecommerce industry in Japan promises to be attractive. The B2C Ecommerce is expected to grow steadily over the forecast period, recording a CAGR of 11.62% during 2022-2026. The country’s B2C Ecommerce Gross Merchandise Value will increase from US$2,07,365.3 million in 2021 to US$3,65,315.0 million by 2026.
With a significant transformational change in the preference pattern of the consumers in Japan, fuelled by the pandemic, the B2C e-commerce market saw significant developments over the last four to eight quarters in the country. This growth was primarily driven by high internet penetration, secured by the Hi-tech network infrastructure, quick deliveries, and a wide range of products, further boosting the market’s growth.
Moreover, the in-country distribution channel is highly developed and connected, making the shipping and delivery more convenient, boosting the B2C e-commerce market in Japan. Therefore, several e-commerce companies in the region are getting benefitted from the high urban density of population, tech-savvy customers, and also a developed economy, further providing momentum to the market in Japan.
Furthermore, digital advertising also plays an important role in driving the B2C e-commerce market in the country. Major e-commerce companies in the country, such as Rakuten, Yahoo! Auction Shopping, and Amazon Japan, are using search and display ads to attract customers, providing impetus to the B2C market of the country.
Ecommerce players are introducing interactive shopping to boost customer experience by making e-commerce channels more engaging
Many e-commerce companies are actively looking for innovative solutions to boost customer experience, thereby increasing e-commerce sales in the country. A global pandemic has allowed the emergence of virtual stores to offer a new kind of shopping experience for the customer stuck in their homes.
Japanese e-commerce companies are launching an NFT marketplace to allow users to trade the virtual assets
Ecommerce companies are gradually entering the non-fungible token (NFT) space to create awareness, increase NFT sales, provide utility-driven NFTs, and possibly link them with physical products.
Ecommerce players are enabling artificial intelligence-based solutions to provide a personalized shopping experience to customers
Many retail and e-commerce businesses are leveraging this technology to provide better analytical insights with more accurate customer recommendations at reduced costs. Japanese e-commerce giants such as Amazon, Rakuten, and other robust platforms already know the power of AI in achieving higher business profits. Japanese e-commerce players are also using AI-based functions on their platforms.
Scope
Japan B2C Ecommerce Market Size and Future Growth Dynamics
Japan User Statistics and Ratios of Key Performance Indicators
Japan B2C Ecommerce Market Share by Key Players
Japan B2C Ecommerce Market Size and Forecast by B2C Ecommerce Segments (Gross Merchandise Value Trend Analysis, 2017-2026)
Japan B2C Ecommerce Market Size and Forecast by Retail Shopping Sales Channel
Japan B2C Ecommerce Market Share by Travel and Hospitality Sales Channel
Japan B2C Ecommerce Market Size and Forecast by Online Food Service Sales Channel
Japan B2C Ecommerce Market Size and Forecast by Engagement Model (Gross Merchandise Value Trend Analysis, 2017-2026)
Japan B2C Ecommerce Market Size and Forecast by Location (Gross Merchandise Value Trend Analysis, 2017-2026)
Japan B2C Ecommerce Market Size and Forecast by Device (Gross Merchandise Value Trend Analysis, 2017-2026)
Japan B2C Ecommerce Market Size and Forecast by Operating System
Japan B2C Ecommerce Market Size and Forecast by City
Japan B2C Ecommerce Market Size and Forecast by Payment Instrument (Gross Merchandise Value Trend Analysis, 2017-2026)
Japan B2C Ecommerce Consumer Demographics
Companies Mentioned
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