News

IUIGA’s Inaugural Mooncake Collection – A Contemporary Tribute To Tradition

SINGAPORE - Media OutReach - 15 August 2019 - Singaporean home and living brand,
IUIGA, heralds the timely arrival of the Mid-Autumn Festival with the launch of
its inaugural Baked Mooncake Quartet Collection: An Enchanted Moon. It is
available for sale from 23 August 2019 to 20 September 2019 at SGD 69.90 nett.
For early birds ahead of the gifting game, there are delectable promotions to
sweeten the deal:

IUIGA Baked Mooncake Quartet: 'An Enchanted Moon'

Promotion Dates

Early Bird Discount

One Box:

  • 2
    x Precious Black
  • 1
    x Pearl of Prosperity with Single Yolk
  • 1
    x Violet Moon with Single Yolk


23
August 2019

--
1 September 2019


SGD
62.90 nett

(12%
discount)

Above Two Boxes:

  • 2
    x Precious Black
  • 1�x Pearl of Prosperity with Single Yolk
  • 1
    x Violet Moon with Single Yolk


23
August 2019

--
1 September 2019


SGD
59.90 nett

(15%
Discount)

One Box:

  • 2
    x Precious Black
  • 1
    x Pearl of Prosperity with Single Yolk
  • 1
    x Violet Moon with Single Yolk


2
September 2019

--
13 September 2019


SGD
64.90 nett

(8%
discount)

Above Two Boxes:

  • 2
    x Precious Black
  • 1
    x Pearl of Prosperity with Single Yolk
  • 1
    x Violet Moon with Single Yolk


2
September 2019

--
13 September 2019


SGD
62.90 nett

(12%
Discount)


This Mid-Autumn Festival, sink your
teeth into healthful, delectable treats from�
IUIGA's mooncake launch.

Carefully
crafted with the finest ingredients, the IUIGA Baked Mooncake Quartet draws
inspiration from the deep well of Singapore's heritage and tradition, to
recreate these classic flavours through the vignette of contemporary tastes and
preferences. All three flavours in the collection are well-baked and sure to
delight your taste buds:

  • Precious Black:
    Those with a penchant for classic flavours will fall hard for this velvety
    charcoal-infused mooncake. Tucked beneath a tantalising dark skin, be greeted
    by the familiar flavours of childhood -- white lotus paste filling, with chunky
    dried longan and wolfberry to jazz up its good looks. An authentic homage to
    the Chinese wellness tradition, this is made to bless the health-conscious as
    there are no sugar added to this precious treat. Talk about indulging
    guilt-free!

  • Pearl of Prosperity with Single Yolk:
    An immensely flavourful pandan lotus paste mooncake that is a gift that keeps
    on giving. It combines the delectable balance of sweet and salty flavours, with
    a three-layer visual treat that is truly Instagram-worthy -- just perfect for a
    celestial enjoyment under the beaming moon. Crack open the mooncake and behold
    -- a glorious golden yolk awaits.



  • Violet Moon with Single Yolk:
    The perfect pairing to your cup of Chinese tea comes in the form of a low-sugar
    white lotus and yam paste mooncake. Ensconced within a beautifully-baked skin,
    melon kernel seeds offer a mild crunch and speckle the outer layer like
    constellations in the night sky, adding texture to every mouthful. The
    refreshing flavour of mung bean filling -- enhanced with the salubrious trace
    minerals of Himalayan salt -- packs a wholesome bite. And in the spirit of
    reunion and gratitude, deep-dive into the luscious creaminess of the salted
    yolk center.

Aside
from having low-sugar options for the health-loving, these halal mooncakes do
not contain any lard or pork. The Precious Black and Violet Moon with Single
Yolk are also suitable options for vegetarians.

Presented in an ebony box packaging,
every gift box contains four individually-packed mooncakes. Each adorned with a
floral motif that harks back to the poetry of past eras, elevated with refined
inclinations for the modern appeal.

IUIGA Baked Mooncake Quartet:

'An Enchanted Moon'

Price

  • 2 x Precious
    Black
  • 1 x Pearl of
    Prosperity with Single Yolk
  • 1 x Violet
    Moon with Single Yolk


SGD 69.90 nett

IUIGA's mooncake collection will be available for sale at all
store
s from 23
August 2019 onwards.

Causeway Point

1 Woodlands Square, #B1-41

Singapore 738099

Opening Hours: 10:00am - 10:00pm

Funan

107 North Bridge Road, #B2-15

Singapore 179105

Opening Hours: 10:00am - 10:00pm

SingPost Centre

10 Eunos Road 8, #01-146

Singapore 408600

Opening Hours: 10:00am - 10:00pm

Tampines 1

10 Tampines Central 1, #03-12

Singapore 529536

Opening Hours: 10:30am - 10:00pm


For more information about
IUIGA, kindly visit
www.iuiga.com.

For
high-res images, kindly download
here.�

ABOUT IUIGA

IUIGA was born from the pursuit of true quality. Co-founded by
five friends in 2017, the brand's products are thoughtfully hand-picked from
some of the world's best, undiscovered manufacturers under their Original
Design Manufacturer (ODM) business model. As an omni-channel retailer, IUIGA
promises well-designed products at consumer-inclusive price points. By working
closely with the manufacturers, the brand opens up opportunities to sell
directly to consumers without incurring unnecessary costs by going through
middlemen.

With radical transparency as modus operandi, IUIGA leads the
honest pricing revolution toultimately
empower consumers with products that match form and function, with
uncompromisedquality and affordability
-- because, from one consumer to another, why
pay so much for quality?

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