HONG KONG SAR - Media
OutReach - 24 November 2020 – In celebration of the 85th
anniversary of Monopoly, the classic board game, Hang
Lung Properties joins forces with Monopoly Dreams, the world’s first
Monopoly-themed experiential pavilion located at Peak Galleria, to present the
“‘Dream’ the Monopoly Dreams” Christmas Campaign. Grab your Christmas gifts at
seven Hang Lung Malls! Register online from November 18, 2020 to January 3,
2021 to enter the lucky draw with every HK$500 purchase at Fashion Walk, Grand
Plaza, Hollywood Plaza, Gala Place, Amoy Plaza, Kornhill Plaza, and Peak Galleria.
Fill your Christmas stockings with the Instant Prizes provided by different
merchants; but also enter the “Grand Lucky Draw” for the opportunity to be the
one who walks home with HK$600,000 spending credit from China CITIC Bank
International and other amazing prizes valued at a total of HK$1 million! With
no one leaving the lucky draw empty-handed, go on your next shopping spree with
your family and friends at Hang Lung shopping malls and try your luck to become
the next millionaire!
“There’s no better time than
this year – as we celebrate the 85th anniversary of the classic
board game Monopoly – to partner with Monopoly Dreams, China CITIC Bank
International, and our merchants, for the exciting campaign of “‘Dream’ the Monopoly Dreams”,” said Ms Bella Chhoa, Director
– Leasing & Management of Hang Lung Properties. “Not only do the tempting
prizes create a desire to shop and boost an economic rebound, but also aim to
elevate customers’ shopping experience as a whole. Taking the initiative online
also encourages customers’ participation, and to further streamline the
brick-and-mortar and online channels, making an important headway for O2O
commerce.” She also hopes that the customers will love the Monopoly art
installations as much as she does, as Hang Lung rings in the new year with Hong
Kong.
“China CITIC Bank International
is thrilled to be a strategic partner of this fun campaign. Through the strong
network of Hang Lung Malls and the popularity of Monopoly, we are presenting
shoppers and visitors alike our game-changing flagship mobile banking platform ‘inMotion’,”
remarked Mrs Helen Kan, Executive Director and Alternate Chief Executive
Officer of China CITIC Bank International. The Bank has also set up booths in
Fashion Walk, Peak Galleria, and Grand Plaza for customers to get hands-on with
‘inMotion’ which boasts a colourful array of banking services from remote
account opening to savings, spending and investment with myriad exciting offers
and benefits to boot. Meanwhile, China CITIC Bank International customers who
make their purchases with any of the Bank’s credit card will double their lucky
draw chances, with an increased opportunity to be the one who takes home
HK$600,000 of spending credit!
Follow Mr. Monopoly’s lead at Fashion Walk and win big
A larger-than-life Mr. Monopoly is ready to greet his fans at
Fashion Walk, amid the 85th anniversary Monopoly art installations in the heart
of Causeway Bay. Peeking out from the gigantic gift box, Mr. Monopoly is giving
out tons of Christmas presents for patrons to celebrate the new year of 2021!
Fashion Walk’s Atrium will also be turned into a mega Monopoly game board,
filled with festive Christmas decorations. Customers can meander around,
amongst the Bank and Water Works that are brought to life. Take a seat at the
glistening throne inside the Bank, or enjoy the thrill of the game as your
friends get mesmerized by the
Water Works pipe filled with hundreds of dollar bills flying around. This
golden extravaganza, accompanied by the exciting sound effects, is going to
redefine the classic board game that we all know and love. Be sure to snap away
and tag your friends on social media so they don’t miss out!
Mr.
Monopoly is ready to get up close for Christmas celebration
With Christmas being just around the
corner, the iconic Mr. Monopoly is going to make his appearance on December 12
and 19. Dressed in his special Christmas costumes, he is ready to greet the
patrons at Fashion Walk. Joining him is a group of talented dancers and violinists,
to dance and perform their way into a series of Christmas celebrations! Be sure
to meet Mr. Monopoly at Fashion Walk too on December 24 and 25, where he will
be sharing a photo moment with patrons and spreading the festive joy.
Register
online for instant lucky draw to stand a chance to win HK$600,000 spending
credit and 85th anniversary limited edition Monopoly prizes
The “‘Dream’ the Monopoly Dreams” campaign offers unstoppable fun
and prizes. Upon registration on mdreams.hanglungmalls.com during the promotion
period, customers will receive a limited edition gift. Invite two friends to
join the fun to get an extra limited edition gift with their registrations.
Each customer is entitled to one lucky draw chance for every HK$500 spent in
Hang Lung Malls. Try your luck as you flip over your MONOPOLY Card, ranging
from Title Deed, Chance, Go, Water Works, Super Tax, Electricity Company,
Parking, and Monopoly 85th Anniversary Special Card, each representing one of
the following prizes:
1st
Reward: Instant Prize
Each “MONOPOLY Card” promises one of the over 130 prizes from Hang
Lung Properties. These range from HK$4,000 or $2,000 e-cash vouchers from Mott
32, an upscale Cantonese restaurant in Central, the Monopoly 85th
anniversary Hong Kong edition board game, HK$100 e-cash vouchers from sports
and jewelry merchants such as adidas and Pandora, HK$50 e-cash vouchers from
restaurants such as Lady M New York, King Ludwig Beerhall, and Gyu-Kaku Buffet,
among countless coupons from other merchants!
2nd Reward: Combo Prize
Collect Title Deed cards of the same
color with different property names to go home with even more exciting prizes.
These include a FOXX 24-inch suitcase (HK$1,900), Daniel Wellington Classic St
Mawes 36mm Rose Gold White Dial Watch (HK$1,580), GUERLAIN Orchidée Impériale
The Rich Cleansing Foam (HK$840) & L’Or Radiance Concentrate with Pure Gold
(HK$580), MI MING MART POME Nano Collagen V-line Face Mask 2 pcs (HK$476), Sasa
SUISSE PROGRAMME Hydra Solution Moist Collection (5-pcs set) (HK$488), Pandora
Limited Edition Jewelry Roll (HK$450), HK$500 e-cash vouchers from fashion
& accessories brands such as Thomas Sabo and Y-3, and HK$250 e-cash
vouchers from diners such as Pizza Express Lab and Wolfgang’s Steakhouse, just
to name a few.
3rd
Reward: Grand Lucky Draw
Each “MONOPOLY Card” comes with a secret code that puts customers
through the “Grand Lucky Draw” to be held on January 8, 2021, and stands a
chance to garner prizes valued at a total of HK$1 million. The Grand Prize
winner will be spoiled with HK$600,000 spending credit from China CITIC Bank
International and a Collectible MONOPOLY Grey Luxury Edition (HK$3,800). Second
Prize comes with a Chow Sang Sang 18K White Gold Diamond Necklace (HK$256,000);
and Third Prize is a Chow Sang Sang “Lady Heart” 18K White Gold Diamond
Necklace (HK$195,000). Don’t miss the chance!
Exclusive Privileges for China CITIC
Bank International Customers
What’s more, China CITIC Bank International customers who
registered for the lucky draw will receive a complimentary “MONOPOLY Card”, and
double rewards upon HK$500 purchase in Hang Lung Malls with any CNCBI credit
card!
Looks like Santa Claus will have to up his game this Christmas, as
the “‘Dream’ the Monopoly Dreams” campaign gives out such tempting prizes, that
leaves no one empty-handed! Don’t miss the opportunity to become the next
millionaire!
Terms and Conditions
Scan the below QR code to visit the “‘Dream’ the Monopoly
Dreams” website and find out more:
In a unique fusion of indoor and outdoor elements at the heart of
Causeway Bay, embracing three vibrant streets — Paterson, Kingston and Food
Street — Fashion Walk is a distinctive shopping destination, offering the
latest trends in fashion, gastronomy, and lifestyle in a magnificent setting.
Fashion Walk has its finger firmly on the pulse of fashion trends, allowing
connoisseurs of style to discover popular international brands and rising
stars. More and more cutting-edge designers and labels are opening their
flagship and concept stores here, including the first CHANEL Beauty Studio,
medical beauty solution SkinCeuticals and SkinCeuticals by per FACE, legendary
French perfume label Goutal Paris’s first flagship store in Asia, the first
overseas store of Japanese fashion retailer STUDIOUS, the first pet-friendly
beauty and event venue Private i Concept Store, the first Vivienne Westwood
Café-boutique, and trendy label select shops including D-Mop, HER, I.T, JUICE,
Mastermind World, and SHINE, to name but a few. Fashion Walk is also home to a
diverse array of culinary delights. Highlights include America’s lobster-themed
chain Red Lobster, Asia’s best female chef’s burger joint Little Bao Diner
flagship store, the only patisserie with a savory menu Lady M from New York,
and many more. Fashion Walk is obviously the home of Fashion Intelligence, and
the coming together of ideas and insights.
Please visit:
| Website | : www.fashionwalk.com.hk |
| | : |
| | : hongkongfashionwalk |
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| Youtube | : |
About Grand Plaza
Enviably located right next to the MTR Mongkok Station on Nathan
Road where commerce and transport converge, Grand Plaza houses two office
towers and a commercial podium. It is home to a stellar line-up of
international watch and jewelry brands, concept stores as well as fashion,
lifestyle and sports labels. The dedicated Dining Floor features over 20
gourmet dining venues where international cuisine is served in stylish
surroundings. The Grand Plaza Office Tower One showcases the region’s most
prominent healthcare centers. It has further been subtly zoned into Beauty and
Travel floors, providing visitors a one-stop leisure and lifestyle experience.
Please visit:
Facebook :
Instagram :
WeChat :
grandplazahk
About Gala Place
Located at the junction of Dundas Street and Nathan Road in
Mongkok, Gala Place houses a diverse array of merchants and attracts high
footfall. In addition to the 4,500-plus-square-foot Starbucks thematic store,
and the new Foot Locker Power Store, which will span approximately 20,000 square
feet, it also showcases an expertly curated portfolio of diversified services
and products. These include chic fashion, outdoor gear, skincare and cosmetics,
lifestyle products, audio and digital gadgets, beauticians, telecommunications
centers, and a home design house as well as a smorgasbord of new and enticing
food and beverage offerings. Together, these retailers and service providers
have made Gala Place a hotspot for Mongkok’s most trendy and fashionable
consumers. The building also has a 500-space car park, providing a convenient,
one-stop shopping experience.
About Kornhill Plaza
Conveniently located at East of Hong Kong Island and atop MTR
Taikoo Station, Kornhill Plaza houses a quality lifestyle shopping arcade
anchored by AEON STYLE, serviced apartments with superior management and
services, an office tower and the Kornhill Learnscape, offering
leisure-learning facilities for youngsters. From exquisite gourmet food and
relaxing cafes to cinemas and bookstores, Kornhill Plaza caters to the desires
of every family looking for a kaleidoscopic lifestyle and sheer enjoyment.
Please visit:
Facebook:
Instagram:
About Amoy Plaza
Pamper yourself in an unexpected world of delight and extravagance
at Amoy Plaza, an entirely unique mall experience. Located at the Kowloon East
transportation hub, Amoy Plaza is highly accessible, with parking spaces
available for your added convenience. The elegant three-story mall may seem
large in scale but it is fully integrated so as to provide an ideal
one-stop shopping, dining and entertainment hub with
nearly 300 shops. Adding to the charm, open pedestrian areas offer a pleasant
outdoors ambience.
Please visit:
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About Peak Galleria
Peak Galleria, an iconic
trademark in Hong Kong, is reopening after the completion of a more than
two-year-and-a-half redesign and modernization program. The fresh new look is
encapsulated by the gleaming new, gem-like, curved exterior of the main
entrance. The all-glass modernist façade serves as a conduit for natural light
into the interior of the mall, where a richly curated merchant portfolio with
personalized experiences and festive celebrations awaits visitors. Highlights
include the world’s first Monopoly-themed experiential pavilion, Monopoly
Dreams; Candylicious, the internationally-acclaimed sweet shop from Singapore
and Japanese gourmet experience, 37 Steakhouse and Bar, among the over 60 new
signature retail and dining brands that join Peak Galleria to create a truly
invigorating branded shopping and dining experience.
Please visit:
| | : |
| | : |
| | : hkpeakgalleria |
About Hang Lung e-Privilege
The Hang Lung e-Privilege https://epromo.hanglung.com provides a
variety of offers such as limited time surprise offers and year-round shopping
privileges for shoppers across our malls in Hong Kong (include Fashion Walk,
Peak Galleria, Grand Plaza, Hollywood Plaza, Gala Place, Kornhill Plaza and
Amoy Plaza). Customers can instantly redeem the offers on their mobile phones
by following the Facebook or WeChat pages of our malls, without the hassle of
downloading a separate mobile app.
About HONG KONG MONOPOLY DREAMS
HONG KONG MONOPOLY DREAMS is the first MONOPOLY-themed attraction
in the world, as well as a brand-new tourist attraction in Hong Kong, at that
most popular tourist spot — the Peak, the most expensive title deed and the
supreme “king of property” in the MONOPOLY Hong Kong Edition. MONOPOLY
classical elements like Train Station, Water Supply, Bank are ready to give you
the best MONOPOLY branded experience! Everyone can try their luck and realize
their dreams in HONG KONG MONOPOLY DREAMS! Let’s Own It All together!
For more information, please check HONG KONG MONOPOLY DREAMS
official website: www.monopolydreams.com
About China CITIC Bank International
Limited
China CITIC Bank International
Limited (“CNCBI”) is 75%-owned by CITIC International Financial Holdings
Limited (“CIFH”), which in turn is a wholly-owned subsidiary of China CITIC
Bank Corporation Limited (“CNCB”).
By providing value-creating financial solutions to define and
exceed both wealth management and international business objectives of Greater
China and overseas customers, CNCBI aspires to be “the best integrated
financial services institution”, with the highest international standards and
capabilities.
CNCBI’s
footprint in Greater China includes 27 branches and two business banking
centres in Hong Kong, as well as branches and presence in Beijing, Shanghai,
Shenzhen and Macau. CNCBI also has overseas branches in New York, Los
Angeles and Singapore. More information about CNCBI can be found on its
website at www.cncbinternational.com.
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