LONDON–(BUSINESS WIRE)–#consumertrends2024–Global market research company Euromonitor International has released the Top Global Consumer Trends 2024 report today.
The annual report reveals emerging trends that provide insights into consumers’ evolving values and explores how their behaviour is redefining their shopping motivations and needs. It examines how the impact of Artificial Intelligence (AI), the importance of sustainability initiatives, and social, economic and political factors are crucial in understanding global consumer trends this year.
Euromonitor’s top Global Consumer Trends in 2024 are:
Alison Angus, Head of Innovation at Euromonitor International, said: “Consumer preferences are closely linked to the sustainability agenda, technological progress and the impact of sociopolitical issues. Companies should handle sensitive subjects with caution while staying true to their brand’s core values.”
For more information see Euromonitor’s Top Global Consumer Trends 2024 report here.
NOTES FOR THE EDITOR
ABOUT EUROMONITOR INTERNATIONAL
Euromonitor International is the world’s leading provider of global business intelligence, market analysis and consumer insights. From local to global and tactical to strategic, our research solutions support decisions on how, where and when to grow your business. With offices around the world, analysts in over 100 countries, the latest data science techniques and market research on every key trend and driver, we help you make sense of global markets.
Contacts
Euromonitor Press Office
Press@euromonitor.com
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