Elliptic Labs Launches HONOR X50i Plus Smartphone

OSLO, Norway–(BUSINESS WIRE)–#AIVirtualProximitySensor—Elliptic Labs (OSE: ELABS), a global AI software company and the world leader in AI Virtual Smart Sensors™ currently deployed in over 500 million devices, is announcing the release of its AI Virtual Proximity Sensor™ INNER BEAUTY^® on the new HONOR X50i Plus smartphone for the Chinese market. Elliptic Labs’ partner Mediatek is driving the HONOR X50i Plus with its Dimensity 6080 chipset. The contract for this launch was previously announced by Elliptic Labs.

“The biggest smartphone makers like HONOR continue to choose Elliptic Labs because of our market-leading expertise in AI/ML, ultrasound, and sensor fusion,” said Laila Danielsen, CEO of Elliptic Labs. “Utilizing the AI Virtual Smart Sensor Platform empowers HONOR to bring value driven smartphone designs like the HONOR X50i Plus to their large markets. It is our consistent delivery of this value and innovation that enables our customers to bring to market products that are greener, smarter, and more human-friendly.”

AI Virtual Proximity Sensor INNER BEAUTY

Elliptic Labs’ AI Virtual Proximity Sensor detects when a user holds their phone up to their ear during a call, allowing the smartphone to turn off its display and disable its screen’s touch functionality. This keeps the user’s ear or cheek from triggering unwanted actions during the call, such as hanging up or dialing numbers. Turning off the screen also helps conserve battery life.

Proximity detection is a core capability that is used in all smartphones, but Elliptic Labs’ AI Virtual Proximity Sensor is a unique, software-only solution that delivers robust proximity detection without the need for a dedicated hardware sensor. By replacing hardware sensors with software sensors, the AI Virtual Proximity Sensor reduces device cost and eliminates sourcing risk.

INNER BEAUTY is a registered trademark of Elliptic Labs.

AI Virtual Smart Sensor, AI Virtual Proximity Sensor, and AI Virtual Smart Sensor Platform are trademarks of Elliptic Labs.

All other trademarks or service markets are the responsibility of their respective organizations.

About Elliptic Labs

Elliptic Labs is a global enterprise targeting the smartphone, laptop, IoT, and automotive markets. Founded in 2006 as a research spin-off from Norway’s Oslo University, the company’s patented software uses AI, ultrasound, and sensor fusion to deliver intuitive 3D gesture, proximity-, presence-, breathing- and heartbeat-detection experiences. Its scalable AI Virtual Smart Sensor Platform creates software-only sensors that are sustainable, human-friendly and already deployed in hundreds of millions of devices around the world. Elliptic Labs is the only software company that has delivered detection capabilities using AI software, ultrasound, and sensor fusion deployed at scale. The company joined the Oslo Børs main listing in March 2022.

Elliptic Labs is headquartered in Norway with presence in the USA, China, South Korea, Taiwan, and Japan. Its technology and IP are developed in Norway and are solely owned by the company.

Contacts

PR Contact:
Patrick Tsui

pr@ellipticlabs.com

Investor Relations:
Lars Holmøy

Lars.Holmoy@ellipticlabs.com