Pioneer in Voluntary Collective Licensing to Support MARC�s Operations and Development Through CCCs International Advancement Program
DANVERS, Mass.–(BUSINESS WIRE)–#IFRRO—CCC, a leader in advancing copyright, accelerating knowledge, and powering innovation, today announced it has signed a bilateral agreement with the Malaysia Reprographic Rights Centre (MARC) to support its operations and the development of copyright-compliant content consumption in Malaysia benefitting both rightsholders and content users. The agreement enables MARC to include CCCs comprehensive rights catalogue in the licenses it offers to educational and academic institutions in Malaysia.
MARC is an independent, not-for-profit organization acting as a collective licensing organization on behalf of publishers, authors, and visual creators in Malaysia. MARCs licenses enable Malaysian content users to reproduce portions of books, journals, illustrations, and other works in a copyright-compliant way.
For more than ten years, CCCs International Advancement Program, which complements the International Federation of Reproduction Rights Organisations (IFRRO) development activities, has been dedicated to the progress of collective licensing efforts around the world. The program helps Reproduction Rights Organizations (RROs) as they start or develop their operations and may include operational and technical support, training, marketing, educational tools, and more. Where appropriate, it encourages bilateral agreements to make it easier for emerging RROs to obtain the critical rights needed to establish or advance their businesses and further the use of collective licenses. Last year, IFRRO members elected CCC CEO Tracey Armstrong as President through 2025.
We are very pleased to have signed this agreement with MARC and to support the new RRO as it seeks to set up a successful program of copyright licensing in Malaysia, said Michael Healy, Executive Director, Rightsholder & International Relations, CCC. At CCC, we have for many years helped RROs across the world get established and grow. We welcome MARC to the global community of RROs and wish it great success in its important work.
The bilateral agreement recently signed with CCC is an important milestone for MARC, one that expands our reach and supports us in becoming a more effective and efficient copyright management organization, said Ahmad Hussein, CEO, MARC. This exchange of rights with CCC will help us to better serve our members and content users and increase the market for our licensing services.
The RROs which have participated in CCCs International Advancement Program so far include:
ABOUT CCC
A pioneer in voluntary collective licensing, CCC (Copyright Clearance Center) helps organizations integrate, access, and share information through licensing, content, software, and professional services. With expertise in copyright, information management, artificial intelligence, and machine learning, CCC and its subsidiary RightsDirect collaborate with stakeholders to design and deliver innovative information solutions that power decision-making by harnessing information from a wide variety of data sources and content assets.
Contacts
For more information, please contact:
Craig Sender
Senior Director, Public & Analyst Relations
csender@copyright.com
917-626-7152
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