The main benefit of this technique is in access to premium inventory, which was previously available only via direct deals with the publishers.

Now ad network owners can start Header Bidding campaigns with a few simple steps:

Agree on the integration with DSPs you want to partner and get their code (publisher ID)

Provide publishers with the code they can add to their websites

Link DSPs with supply sources through Admixer.Network

So far, Admixer.Network has been already integrated with AppNexus, AdForm, RhythmOne, SmartAdServer, DistrictM, Criteo, AppnexusVideo, BetweenDigital, RTBHouse.

Learn more about Admixer.Network Launch of Header Bidding: https://blog.admixer.net/admixer/releases/admixer-network-launches-header-bidding/?utm_source=pr_services&utm_medium=pr_services&utm_campaign=header_bidding&utm_content=blog_post