SINGAPORE
-�Media OutReach�- 20
November 2018 - With the launch of
her new interactive wax figure, renowned
Bollywood actress, producer and entrepreneur Anushka Sharma joined the IIFA
Awards Experience at Madame Tussauds Singapore for the official unveiling
ceremony, providing media and fans with the experience of a lifetime.
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Anushka standing side-by-side with
her wax figure (wide shot)
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Anushka standing side-by-side with
her wax figure (close up)
Anushka with Natasha Keswani (fan who won the chance to take over Anushka's Instagram page)
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Anushka taking a selfie with her wax figure
With over
ten years in the industry, the award-winning actress is highly regarded as one
of the most popular and finest stars in Indian cinema, receiving accolades for
her cinematic contributions both on screen and as a producer. Anushka's figure
is the latest addition to the International Indian Film Academy (IIFA) Awards
Experience at Madame Tussauds Singapore, an interactive zone where you can
surround yourself with A-list Bollywood stars and experience stardom.
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As Madame
Tussauds Singapore's first-ever talking wax figure, Anushka's likeness
represents the attraction's commitment to delivering immersive interactive
experiences through technology. Her life-like figure holds a phone personally
inviting visitors to snap a selfie with her, which can be digitally shared with
friends and family.
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"I am
glad that my wax figure is the first ever talking and interactive wax figure in
Madame Tussauds Singapore. I had a special fan take over my Instagram page
today to capture the Madame Tussauds experience and I am thankful for the love
and support that they are constantly give me. My fans who visit Madame Tussauds
Singapore can engage with my interactive figure and also take a selfie" said
Anushka.
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Bollywood
enthusiasts were given the opportunity to get up close and personal with the
actress, as Anushka gave one of her followers the ultimate fan experience by
being her personal 'Instagrammer' for the launch. The lucky fan was given a
very special task -- to capture key moments of the event and broadcast it over
Anushka's personal Instagram stories to her 20.5 million followers.
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"Anushka Sharma
is a big star, and she is so nice to work with. We were thrilled to welcome her
personally to Singapore for the unveiling of her wax figure. Anushka's new
interactive figure will be a great addition for our visitors and we will
continue to grow our attraction in 2019. With much more interactives and Indian
Film stars coming to Singapore", said Alex Ward, General Manager, Madame
Tussauds Singapore.
Anushka's
figure joins other Bollywood stars including Kajol, Shah Rukh Khan, Amitabh
Bachchan, Aishwarya Rai, Madhuri Dixit, Kareena Kapoor and Ranbir Kapoor in the IIFA Awards Experience where you can re-live the
glamour of the Bollywood awards ceremony. Walk the green carpet, snap selfies
and dance with your own back up dancers on the big screen, or star on the cover
of the IIFA Magazine and shine on stage where you receive your own award. Your
time is now to take the spotlight.
About Madame Tussauds
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MADAME TUSSAUDS - Welcoming a fabulous 10
million guests though our world-famous doors every year, Madame Tussauds gives
you the chance to experience the ULTIMATE fame experience.
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We have over 23 unique locations around the
globe, from New York to Shanghai, Amsterdam to Sydney - and of course London,
where the story began. Throughout our 250+ year history, Madame Tussauds has
brought to life thousands of celebs, stars and heroes - in mind-blowingly
accurate detail -- giving visitors the opportunity to brush shoulders with their
idols and LITERALLY reach for the stars!
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Truly
immerse yourself in our famous worlds and get a taste of life of the rich and
famous, as in 2018, the opportunity to become the star continues! Through a
combination of our historic artistic methods (that date back centuries, by the
way!), immersive sets and pioneering modern tech - guests can experience fame
and get closer to the action like never before...
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Welcome to the Stage.
Welcome to the Spotlight.
Welcome to Madame Tussauds - it's where stars are made!
