Fitness and wellness leader adds BowFlex, Schwinn, and JRNY to its retail brand family

COTTAGE GROVE, Wis.--(BUSINESS WIRE)--#fitness--Johnson Health Tech Retail, Inc., the U.S.-based retail subsidiary of Johnson Health Tech, Co., Ltd (TPE:1736), continues its five-decade long track record of investing in the fitness industry with the recent acquisition of residential fitness brands BowFlex® and Schwinn® Fitness, as well as the JRNY® digital fitness platform.

These strategic additions to Johnson’s respected lineup of residential and commercial fitness brands – including Matrix, Horizon, and Vision – expand the fitness and wellness leader’s consumer business across the globe.

“Bolstering our retail offerings to include some of the most respected names in connected home fitness equipment will allow us to serve our customers and partners in more ways than ever before,” said Ryan Hoodjer, VP of Operations and Commerce at Johnson Health Tech. “Offering an expanded range of modalities, compelling features, and price points suited for home gyms, we are continuing to deliver on our commitment to help people prioritize their health and wellbeing.”

For the past three decades, BowFlex has been a consistent leader in home gym innovations, designing space-saving strength and cardio products to empower people in everyday movement. The brand’s extensive product inventory includes iconic home gyms, SelectTech® adjustable weights, the stepper-elliptical hybrid Max Trainer®, and the Velocore® bike, which leans from side to side for a realistic ride.

The JRNY digital fitness platform provides personalized cardio, strength, and bodyweight workouts from the touchscreen of a compatible BowFlex or Schwinn cardio product, tablet, or mobile device. Members can choose from a variety of features, including on-demand trainer-led workouts, streaming entertainment like Netflix or Amazon Prime*, or traveling through 200+ stunning virtual courses available through Explore the World. To create a truly personalized fitness experience, JRNY tailors recommendations according to each user’s fitness level, preferences, and goals to maximize results and inspire engagement.

Since 1965, Schwinn Fitness has been among the most respected names in indoor cycling, offering a full line of groundbreaking cardio solutions. Originally known for traditional bicycles, Schwinn Fitness embraces modern technology with a range of fitness equipment made for the home gym. The brand’s upright and recumbent bikes, as well as ellipticals, help people of all fitness levels enjoy engaging cardio workouts from home.

BowFlex and Schwinn products can be purchased through the brands’ websites and at select retailers. New JRNY members can start a free trial membership at jrny.com or through the iOS or Android app stores.

“We are eager to build on the existing legacy that has made these award-winning, iconic fitness brands a first choice for consumers looking for quality-built equipment for their home gyms,” said Hoodjer. “Expect a strong product pipeline this year and beyond, with new products to be unveiled soon. The future is bright for BowFlex, Horizon, Schwinn, and JRNY.”

About Johnson Health Tech

Johnson Health Tech, Co Ltd. is a global leader in commercial and residential fitness equipment manufacturing. Headquartered in Taiwan with a North American presence in Cottage Grove, Wisconsin, the company’s brand family includes some of the most respected names in the fitness and wellness industry, including Matrix®, Vision®, BowFlex®, Schwinn®, Horizon®, JRNY®, Fujiiryoki, and Johnson Fitness & Wellness.

The company’s products are available commercially and sold direct to consumer on brand websites, through retail partners, and in more than 460 Johnson Fitness & Wellness retail locations worldwide.

Learn more about Johnson Health Tech at www.johnsonhealthtech.com.

*Available online on BowFlex products with built-in touch screen consoles. Requires third party streaming subscriptions, not included. No partnership, affiliation, or endorsement with Netflix or Amazon.

Contacts

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